Privacy Policy
Trend Tiling & DIY Academy
This Privacy Policy explains how Trend Tiling Academy Ltd, trading as Trend Tiling & DIY Academy, collects, uses, stores and protects personal information.
This policy applies when you use our website, contact us, make an enquiry, book a course, join a waiting list, attend a workshop, interact with us on social media, or otherwise provide personal information to us.
Website: https://trendtilingacademy.co.uk/
Email: info@trendtilingacademy.co.uk
Phone: 07557 944 934
By using our website or providing your personal information to us, you acknowledge that we will use your information in accordance with this Privacy Policy.
1. Who We Are
Trend Tiling Academy Ltd, trading as Trend Tiling & DIY Academy, provides practical training courses, workshops and learning experiences in tiling, DIY, carpentry, woodworking, flooring, flat pack assembly and related practical skills.
For the purposes of UK data protection law, Trend Tiling Academy Ltd is the “data controller” for the personal information we collect and use.
This means we are responsible for deciding how and why your personal information is used.
2. What Personal Information We Collect
We may collect and use the following types of personal information:
Contact Details
Name.
Email address.
Phone number.
Postal address, where required.
Emergency contact details, where relevant.
Booking and Course Information
Course or workshop booked.
Course date and time.
Attendance information.
Waiting list information.
Payment status.
Booking notes.
Joining instructions sent to you.
Rescheduling or cancellation requests.
Feedback or reviews you provide.
Payment Information
Where you book a course, payment or card details may be collected and processed securely by our booking or payment provider.
We do not normally store full card details ourselves.
Where a card-authorisation system is used, your payment details may be securely held by the payment provider so that payment can be processed if the course reaches the required minimum attendance threshold and is officially confirmed.
Enquiry Information
If you contact us by website form, email, phone, social media or message, we may collect:
Your name.
Your contact details.
The contents of your enquiry.
Your course interests.
Your preferred dates.
Any information you choose to provide.
Health, Access or Suitability Information
Because our courses are practical and hands-on, you may choose or be asked to tell us about relevant information that could affect your safe participation.
This may include:
Injuries.
Medical conditions.
Pregnancy-related concerns.
Disabilities.
Allergies.
Mobility needs.
Reasonable adjustment requests.
We only ask for this where it is relevant to health, safety, access, course suitability or supporting you during the workshop.
Photos, Videos and Marketing Content
With your knowledge and where appropriate, we may collect photos or videos during workshops, events or training sessions.
These may include:
Learners taking part in practical tasks.
Tutors demonstrating skills.
Finished work.
Group workshop activity.
Academy facilities.
If you do not want to appear in photos or videos, please tell us before the course begins.
Website and Technical Information
When you visit our website, we may collect certain technical information, such as:
IP address.
Browser type.
Device type.
Pages visited.
Time spent on the website.
Referral source.
Approximate location.
Cookie preferences.
Website usage data.
This may be collected through cookies, analytics tools or website security tools.
Marketing and Communication Preferences
We may collect information about:
Whether you have opted in to marketing.
Courses you are interested in.
Emails or messages sent to you.
Whether you open or click certain emails, where email marketing tools provide this information.
Your preferences for future course updates.
3. How We Collect Personal Information
We may collect personal information when you:
Visit our website.
Submit a contact form.
Make a course enquiry.
Book a course or workshop.
Join a waiting list.
Pay for a course.
Attend a course.
Contact us by phone, email, message or social media.
Leave a review or testimonial.
Sign up to receive updates.
Interact with our adverts or social media pages.
Provide information to us in person.
We may also receive information from third-party platforms we use to manage bookings, payments, advertising, analytics, emails or course administration.
4. Why We Use Your Personal Information
We use personal information for the following purposes:
To Respond to Enquiries
We use your contact details and enquiry information to respond to questions, provide course details, advise on suitable workshops and communicate with you.
Lawful basis: Legitimate interests and/or steps taken before entering into a contract.
To Manage Course Bookings
We use your information to register bookings, manage attendance, send joining instructions, confirm dates, process changes, handle cancellations and deliver the course.
Lawful basis: Contract.
To Process Payments
We use payment-related information to take payments, authorise cards, issue receipts, manage invoices, handle failed payments and deal with refunds where applicable.
Lawful basis: Contract and legal obligation.
To Operate the Card-Authorisation Booking System
Where we use a card-authorisation system, your card details are securely handled by our payment provider so your place can be registered at £0.00 upfront and payment can be processed if the course reaches the required minimum attendance threshold and is confirmed.
Lawful basis: Contract and legitimate interests.
To Manage Minimum Attendance and Course Confirmation
We may use your booking and contact information to review class numbers, confirm whether a course will run, notify you if a course is cancelled due to low attendance, and help you find an alternative date.
Lawful basis: Contract and legitimate interests.
To Support Health, Safety and Accessibility
We may use relevant health, access or suitability information to help us keep learners safe, make reasonable adjustments where possible, and decide whether a course is suitable.
Lawful basis: Legitimate interests, legal obligation and, where special category data is involved, explicit consent or substantial public interest where applicable.
To Send Important Course Information
We may contact you with important information about your booking, such as joining instructions, payment information, course updates, changes, cancellations, reminders or safety information.
Lawful basis: Contract and legitimate interests.
To Improve Our Courses and Services
We may use feedback, reviews, attendance information, enquiry patterns and course interest data to improve our workshops, website, course timetable and customer experience.
Lawful basis: Legitimate interests.
To Send Marketing Updates
Where permitted, we may send you updates about courses, new dates, offers, waiting lists, workshops, vouchers or related services.
You can unsubscribe or ask us to stop sending marketing at any time.
Lawful basis: Consent or legitimate interests, depending on how we collected your details and the type of communication.
To Manage Reviews, Testimonials, Photos and Videos
We may use reviews, testimonials, photos or videos for website, social media, advertising, training, promotional or marketing purposes, where appropriate.
Lawful basis: Consent and/or legitimate interests, depending on the circumstances.
To Maintain Website Security and Performance
We may use technical information to keep our website secure, monitor performance, prevent misuse, understand visitor behaviour and improve the website.
Lawful basis: Legitimate interests.
To Comply with Legal and Financial Obligations
We may use your information to keep accounting records, comply with tax rules, respond to legal requests, manage disputes, protect our business and meet legal obligations.
Lawful basis: Legal obligation and legitimate interests.
5. Marketing Communications
We may contact you with marketing information where you have opted in, joined a waiting list, made an enquiry, booked a course, or where we have a legitimate business reason to tell you about similar courses or services.
Marketing may include:
New course dates.
Waiting list updates.
Special offers.
Gift vouchers.
DIY, tiling, carpentry or flooring course updates.
Practical training news.
Relevant academy announcements.
You can opt out of marketing at any time by:
Clicking unsubscribe in an email, where available.
Emailing info@trendtilingacademy.co.uk.
Asking us directly to remove you from marketing.
We will still contact you about important booking, payment or course information even if you opt out of marketing.
6. Photos and Videos
We may take photos or videos during courses, workshops or events for marketing, social media, website content, advertising, training or promotional purposes.
We will aim to make learners aware when photography or filming is taking place.
If you do not want to appear in photos or videos, please tell us before the course begins.
Where we use close-up images, testimonials, learner stories or clearly identifiable promotional content, we may ask for consent.
You can contact us if you have concerns about an image or video we have used, and we will review the request.
7. Children and Young People
Our website and services are mainly intended for adults.
Where a learner is under 18, we may require information from a parent, guardian or responsible adult to manage the booking, consent, attendance, safety and communication.
We do not knowingly collect personal information from children through the website for marketing purposes.
If we become aware that a child has provided personal information without appropriate permission, we will take steps to delete it where required.
8. Special Category Information
Some information, such as health details, disability information or medical conditions, may be classed as “special category data” under UK data protection law.
We only collect this type of information where it is relevant and necessary, for example to:
Assess whether a course is suitable.
Support safe participation.
Make reasonable adjustments.
Respond to an incident.
Protect health and safety.
We will handle this information carefully and only share it where necessary, such as with tutors, staff, first aiders, insurers or professional advisers where appropriate.
9. Who We Share Personal Information With
We may share personal information with trusted third parties where necessary for our business, course delivery, website operation or legal obligations.
This may include:
Booking system providers.
Payment processors.
Website hosting providers.
Email marketing platforms.
Customer relationship management systems.
Accounting or invoicing software.
Tutors, trainers or course assistants.
IT support providers.
Advertising and analytics platforms.
Professional advisers, such as accountants, insurers or legal advisers.
Debt collection agencies where payment is overdue.
Regulators, authorities or law enforcement where legally required.
We only share information where there is a valid reason to do so, and we expect service providers to keep information secure.
We do not sell your personal information.
10. Payment Providers
Payments and card authorisations are processed through secure third-party payment providers.
We do not normally receive or store your full debit or credit card number.
Payment providers may process your information according to their own privacy policies and security standards.
You should review the relevant payment provider’s terms and privacy information when making a booking or payment.
11. Third-Party Platforms
We may use third-party platforms to help operate our business, including platforms for:
Website hosting.
Online booking.
Card authorisation and payments.
Email communications.
Marketing.
Social media.
Advertising.
Analytics.
Customer management.
Accounting.
These platforms may process personal information on our behalf or, in some cases, as separate data controllers.
Examples may include website providers, booking tools, payment processors, Google services, Meta/Facebook services, email marketing tools or accounting systems.
12. International Transfers
Some of the third-party platforms we use may store or process data outside the United Kingdom.
Where this happens, we expect appropriate safeguards to be in place, such as adequacy regulations, standard contractual clauses, UK international data transfer agreements, or other lawful transfer mechanisms.
13. How Long We Keep Personal Information
We only keep personal information for as long as reasonably necessary.
Retention periods may vary depending on the type of information and why we hold it.
As a general guide:
Enquiries may be kept for up to 24 months.
Booking and attendance records may be kept for up to 6 years for accounting, legal and business records.
Payment and invoice records may be kept for up to 6 years.
Waiting list details may be kept until the course is launched, the waiting list becomes inactive, or you ask to be removed.
Marketing data may be kept until you unsubscribe or ask us to delete it.
Health, access or suitability information will be kept only as long as necessary for safety, course delivery, incident management or legal reasons.
Photos, videos, reviews and testimonials may be kept and used until you withdraw consent where consent applies, or until we decide they are no longer needed.
We may keep information for longer where required by law, tax rules, insurance, disputes, complaints or legal claims.
14. How We Protect Your Information
We take reasonable steps to protect personal information from loss, misuse, unauthorised access, disclosure, alteration or destruction.
This may include:
Using trusted service providers.
Password-protected systems.
Restricted access to business records.
Secure payment processors.
Keeping systems and accounts protected.
Limiting access to personal information where possible.
Deleting information when it is no longer needed.
No website, email system or online service can be guaranteed to be completely secure, but we take data protection seriously and aim to use appropriate safeguards.
15. Your Data Protection Rights
Under UK data protection law, you may have the following rights:
Right of Access
You can ask for a copy of the personal information we hold about you.
Right to Rectification
You can ask us to correct inaccurate or incomplete personal information.
Right to Erasure
You can ask us to delete your personal information in certain circumstances.
Right to Restrict Processing
You can ask us to limit how we use your personal information in certain circumstances.
Right to Object
You can object to us using your personal information where we rely on legitimate interests, including for certain types of marketing.
Right to Data Portability
You can ask for certain information to be provided in a structured, commonly used format, where this right applies.
Right to Withdraw Consent
Where we rely on consent, you can withdraw that consent at any time.
Withdrawing consent will not affect any processing that happened before consent was withdrawn.
Right to Complain
You have the right to complain to the Information Commissioner’s Office if you are unhappy with how we handle your personal information.
16. How to Make a Data Request
To make a data protection request, please contact us:
Email: info@trendtilingacademy.co.uk
Phone: 07557 944 934
We may need to confirm your identity before responding to your request.
We will usually respond within one month, unless the request is complex or we are legally allowed more time.
17. Cookies and Website Tracking
Our website may use cookies and similar technologies.
Cookies are small files placed on your device to help websites work properly, remember preferences, understand visitor behaviour and support marketing or analytics.
We may use cookies for:
Essential website functionality.
Website security.
Analytics.
Performance monitoring.
Advertising and remarketing.
Understanding which pages are visited.
Improving the user experience.
You can usually manage or disable cookies through your browser settings.
Some parts of the website may not work properly if cookies are disabled.
Where required, we will ask for consent before using non-essential cookies.
18. Analytics and Advertising
We may use analytics and advertising tools to understand how people find and use our website, improve our marketing and show relevant adverts.
These tools may collect information such as:
Pages visited.
Links clicked.
Approximate location.
Device type.
Browser type.
Website interactions.
Whether an advert or email led to a visit or enquiry.
This helps us understand which courses people are interested in and improve our website and advertising.
You may be able to control advertising preferences through your browser, device settings, Google settings, Meta/Facebook settings or cookie preferences.
19. Social Media
If you contact us or interact with us through social media, the platform may collect and use your information according to its own privacy policy.
We may see information such as your username, profile information, comments, messages, likes, reviews or interactions with our page.
Please avoid sending sensitive personal information through social media messages where possible.
20. Links to Other Websites
Our website may contain links to other websites, such as booking platforms, payment providers, suppliers, social media pages or accommodation providers.
We are not responsible for the privacy practices, content, security or policies of third-party websites.
You should read the privacy policy of any external website you visit.
21. Automated Decision-Making
We do not use your personal information to make automated decisions that have a legal or similarly significant effect on you.
Some third-party platforms may use automated tools for security, fraud prevention, analytics, advertising or payment processing.
22. Complaints
If you have concerns about how we handle your personal information, please contact us first so we can try to resolve the issue.
Email: info@trendtilingacademy.co.uk
Phone: 07557 944 934
You can also complain to the Information Commissioner’s Office:
Website: https://ico.org.uk/
Phone: 0303 123 1113
23. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any changes will be posted on this page. The updated version will apply from the date it is published unless stated otherwise.
You should check this page occasionally to ensure you understand how we use your information.
24. Contact Details
If you have any questions about this Privacy Policy or how your personal information is used, please contact:
Trend Tiling Academy Ltd
Trading as Trend Tiling & DIY Academy
Website: https://trendtilingacademy.co.uk/
Email: info@trendtilingacademy.co.uk
Phone: 07557 944 934
25. Agreement
By using our website, submitting an enquiry, joining a waiting list, booking a course or providing personal information to us, you acknowledge that your personal information will be used in accordance with this Privacy Policy.